RizePoint
"Every Quality Professional Needs a Stakeholder Management Strategy"
How to Start Building Stakeholder Trust & Communication
How to Start Building Stakeholder Trust & Communication
- Researched and wrote copy to present new strategy to prospects
- Used SEO-researched words, phrases
- Included blog in outbound drip email campaign
"Drowning in Data: The Consequences of Having Too Much of a Good Thing"
How To Make Sense of Your Data with Quality Management Software
How To Make Sense of Your Data with Quality Management Software
- Researched and wrote copy to address customer pain point
- Used SEO-researched words, phrases
- Included blog in email drip campaign
"Line Checks & Thermocouple Tech: A Match Made in Heaven"
- Researched and wrote copy to address customer pain point
- Used SEO-researched words, phrases
- Included blog in email drip campaign
Blip Billboards
"3 Tips to Set Your Daily Billboard Budget"
- Freelance blog post
- Researched and wrote copy based off customer outline
- Used SEO-researched words, phrases
- Made changes based on customer feedback
- Freelance blog post
- Researched and wrote copy based off customer outline
- Used SEO-researched words, phrases
- Made changes based on customer feedback
- Freelance site content
- Wrote copy based off customer requests
- Made changes based on customer feedback
Overstock.com
"Tips and Tricks for Decorating Small Rooms"
This infographic did not make it into the body this guide after a managerial decision, but Overstock's social team used it on Pinterest. I created the concept and the format of the infographic, and it was completed by the outside contractor.
- Long-form, educational content
- Followed friendly tone within the company's traditional style guide
- Performed SEO-based Research
- Researched and wrote all copy following
- Created wire frame for layout, graphics, and infographic design
- Partnered with in-house photostudio to create images
- Interfaced with outside contractor to complete design, graphics
- Worked with in-house developers problem-solve usability on desktop and mobile
This infographic did not make it into the body this guide after a managerial decision, but Overstock's social team used it on Pinterest. I created the concept and the format of the infographic, and it was completed by the outside contractor.
KSL.com
"Have You Seen This? Anti-bully tips from Christmas Bully Scut Farkus"
December 25, 2016
"Have You Seen This? Lion vs. cowardly man"
Decmeber 11, 2016
"Payson woman sings ‘Hallelujah’ version for moms, hits viral status"
September 19, 2015
"Have You Seen This? Man surprises wife with pregnancy announcement"
April 6, 2015
"Elderly couple found dead in home due to apparent exposure"
February 2, 2014
"5 clothing care tips from a costume shop"
January 28, 2014
"8M Swiss coins use to make 'Money Swimming Pool'"
December 30, 2013
December 25, 2016
- Short-form fluff news article
- Followed very casual tone required by the branded section "Have You Seen This?"
- Garnered over 15,000 views
"Have You Seen This? Lion vs. cowardly man"
Decmeber 11, 2016
- Short-form fluff news article
- Followed very casual tone required by the branded section "Have You Seen This?"
- Garnered over 40,000 views
"Payson woman sings ‘Hallelujah’ version for moms, hits viral status"
September 19, 2015
- Short-form feature news article
- Followed traditional news writing with AP Style Guide
- Conducted and transcribed phone interview
"Have You Seen This? Man surprises wife with pregnancy announcement"
April 6, 2015
- Short-form, fluff news article
- Followed very casual tone required by the branded section "Have You Seen This?"
- Garnered over 120,000 views
"Elderly couple found dead in home due to apparent exposure"
February 2, 2014
- Short-form hard news article
- Followed traditional news writing with AP Style Guide
- Worked with combined newsroom staff to verify information
"5 clothing care tips from a costume shop"
January 28, 2014
- Short-form feature news article
- Followed traditional news writing with AP Style Guide
"8M Swiss coins use to make 'Money Swimming Pool'"
December 30, 2013
- Short-form feature news article
- Followed traditional news writing with AP Style Guide
- Conducted email interview
Other Published Artilcles
"Find Your Sweet Spot in Paris"
Stowaway, Spring 2011
"Now Your Vacation's Cookin'"
Stowaway, Spring 2011
"Stylin' in the Rain"
Stowaway, Spring 2011
"Kendall Wilcox: Globetrotter"
Stowaway, Spring 2011
Stowaway, Spring 2011
"Now Your Vacation's Cookin'"
Stowaway, Spring 2011
"Stylin' in the Rain"
Stowaway, Spring 2011
"Kendall Wilcox: Globetrotter"
Stowaway, Spring 2011